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The 6 step process to land more cold leads on LinkedIn

Cold leads on LinkedIn

Hey All,
A while ago I began testing difference processes for capturing & converting cold leads identified on LinkedIn, after quite a bit of testing I’ve nailed it down to this simple 6 step process #feelLoved ~Adi 


Day 1 –
View the person’s LinkedIn profile (so they get a notification that you’ve viewed it).


Day 2 –
Invite them to connect on LinkedIn with a customized message.


Day 3 –
After they accept your connection, send them a message (3-5 sentences max) about why you wanted to connect & share a link to your scheduling page for them to schedule a call with you. (I suggest, click HERE for a free 31 day trial).


Day 4 –
If the person you’re trying to reach has not yet booked a slot on your calendar / responded to your message, send them a quick message asking how they are and if they’ve found a time they’re free to speak.


Day 10 –

If they did not respond by Day 5, set a reminder in your calendar to view their profile on LinkedIn next week (this is equivalent to a polite nudge on the platform).


Day 30 –

If you still have not heard anything, circle back the next month with a friendly message saying something like “Hey, I hope all is well with you and your business, I just wanted to drop a line to see if you have time to speak about XYZ this week or next week? Warm regards, ABC”

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