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How did The Million Dollar Pineapple™ start?
In 2017 Jeff Boman, was a Silicon Valley based Python developer and the CEO of GaltGrid. He reached out to Adi Soozin to ask if she’d be interested in opening a new company. The arrangement was simple, Jeff would help with tech development and manage customer relationships, while Adi would develop the clients’ growth strategies, growth marketing (aka growth hacking) and build out the team.
In the spring of 2017 The Million Dollar Pineapple™ was created. The company started with the pair working around the clock to meet client needs. However, as time progressed the growing client demands forced them to expand their team.
In 2018 Adi and the company servers were targeted by a bitter hacker. Faced with the decision to close shop or tighten their cyber security, Adi packed 4 laptops and took a flight to Israel to learn from a few of the world’s best cyber security specialists. Jeff transitioned to a full time position with a startup in Silicon Valley.
After the company servers were back up and running, Adi went into high gear traveling 5-7 months per year to work with clients in the US, EU & LatAm.
Within three years of opening the virtual doors, Adi grew The Million Dollar Pineapple™ to five brand lines powered by a team of more than 50 contractors & freelancers based around the world.
The premium marketing consulting services transitioned to be offered through MD9™ where Adi is at the forefront of every growth plan because she knows from personal experience, what it takes to build companies from the ground up.
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The Million Dollar Pineapple™
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