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The History of The Million Dollar Pineapple


In 2017 Jeff Boman, was a Silicon Valley based Python developer and the CEO of GaltGrid when he reached out to Adi Soozin to ask if she’d be interested in opening a new company. The arrangement was simple, Jeff would manage high-tech development and customers, while Adi would develop the clients’ growth strategies, growth marketing (aka growth hacking) and The Million Dollar Pineapple’s team development.

In the spring of 2017 The Million Dollar Pineapple was created. The company started with the pair working around the clock to meet client needs. However, as time progressed the growing client demands forced them to expand their team.

In 2018 the company’s servers were targeted by a hacker. They were faced with a decision to close shop or tighten their cyber security. Adi packed 4 laptops and took a flight to Israel to learn from a few of the world’s best cyber security specialists. Jeff dropped to an intermittent advisor role, taking a full time position with a startup.

After the company servers were back up and running, Adi went into high gear traveling 5-7 months per year to work with clients in the US, EU & LatAm.

Within three years of opening the metaphorical doors Adi grew The Million Dollar Pineapple to four brand lines powered by a team of more than 50 contractors & freelancers based around the world.

At AdiPineapple.com you can find many of the checklists Adi has created and uses with client projects on a regular basis.

MD9 offers premium client services. Through MD9 we offer five rapid growth solutions SEO, SMO, CRO, GRO & The Strong Launch Program. GRO & The Strong Launch Program are our most popular and most frequently booked growth solutions. GRO transforms the complex world of startup growth into an easy to follow plan. The Strong Launch Program transforms your idea on paper into a profitable business within two years.

The Million Dollar Pineapple is the company that started it all.

9×90 is our podcast & show.

9×90 is a conversational showcase of high performing professionals, investors, athletes and thought leaders from around the globe. Hosted by Adi of MD9.

9apple is our startup resource portal.

9apple offers startup resources, roadmaps & templates for first time founders.

Adi recently agreed to do an interview with an Entrepreneur in Residence from WeWork Labs. The interview took roughly one hour and answered dozens of questions about Adi’s professional background and the origin of The Million Dollar Pineapple. Below you will find the segments we believed to be the most relevant to MD9’s about page. To view the full-length interview go to https://AdiPineapple.com/about.


We would love to have the opportunity to help you grow your company the same we we grew our own.

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